I am a very picky eater. However, I love Starbucks' cinnamon rolls. Apparently, so does everyone else because three quarters of the time I try to buy one and they're all out. Here's how the conversation goes: Me: Do you have any cinnamon rolls? Overly Cheerful Barista: Oh, no. Sorry, sold out. How about a pumpkin cinnamon scone or a slice of non-fat cinnamon pound cake? Me: (looking disgusted) No, no, no! Really, that's okay! Honestly, I find the rest of their pastries overly pretentious and the rest of their food not very good either. So here's the question: if you make something really fabulous that sells out every day, why not make more of it and earn better profits? Why only stock a specific number of cinnamon rolls? Is it a franchise specification? Also, why don't independent/no slave labor/shade grown/fair trade coffee shops sell cinnamon rolls? They always have tofu doughnuts and mafia muffins (heavy as cement shoes...